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ince being birthed in 1991, A|X Armani Exchange has
become one of the leading fashion brands in the world.
Its founder, the reputable Italian fashion designer and
entrepreneur Giorgio Armani wanted to create an
accessible and youthful label, inspired by street-chic culture,
fashionable dance music and everything that signifies freedom
and personal style. His desire to create a casual, yet sophisticated
collection for the young, urban and sexy crowd is interpreted
in his sensual and unique style. The label designs, manufactures,
distributes and retails fashion and lifestyle products, including
apparel, accessories, eyewear, watches, jewellery, and music.
This season, A|X Armani Exchange present their spring/
summer 2013 collection of beautifully designed ladies
watches. Full of colour and sophistication with refined
silhouettes and shapes, the collection include the summery
Colourflash NeonYellow and Neon Orange casual watches:
two three-hand movement watches available in a 44mm case
with a brightly coloured yellow or orange neon face attached
to a white silicone strap with yellow stripes or orange stripes
on the side.One of the brand’s most gorgeous and eye-catching
watch pieces is the Stone Set Semi BangleWatch.This must-have
accessory has a chic black rectangular dial, stainless steel case,
quartz movement, crystal stones decoration and stainless steel
strap with cuff style, adorned with the Armani Exchange logo on
the face and on the bangle.
Its chain accent on a wrapped leather cuff band makes the
Chain Strap Leather Cuff Watch a sensation to have on your
wrist. With a 30.3mm case, two-hand movement, standard
AIMED AT A GENERATION OF FASHION-FORWARD CONSUMERS, A|X ARMANI
EXCHANGE PROVIDES URBAN, CHIC, SOPHISTICATED AND INDIVIDUAL STYLE
WATCHES IN THEIR LATEST SPRING/SUMMER 2013 COLLECTION.
JADA BROOKES
LOOKS AT THE LADIESWATCH COLLECTION.
TheCharmof aLady