The Bite Magazine - Spring Summer 2013

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AS LAMBORGHINI CELEBRATES 100 YEARS OF
INNOVATION IN HALF THE TIME, JADA BROOKES
CATCHES A GLIMPSE OF THEIR CELEBRATORY ITINERARY.
You’ve probably guess by now,
we’re a little Lamborghini crazy
at the moment. Not only has
the Italian marque churned
out new models, namely the Aventador
LP-400, Veneno and most recently the
Egoista, like they’re giving out Cornettos
but they have also reached the 50 year
milestone in the history of Italian motoring.
To mark this prestigious occasion,
Lamborghini celebrated with a Grand Tour
in which a convoy of 350 cars took to
the road from the House of the Raging
Bull.
The tour started from Milan, capital
of Italian design, fashion and finance and
travelled through the beautiful landscapes
of Lombardia, Toscana, Lazio, Umbria and
Emilia Romagna, stopping over in Forte
dei Marmi (one of the most exclusive
and fashionable resorts on the Tyrrhenian
coast), Grosseto, Roma, San Giustino
Valdarno and Bologna, until it reached its
final destination in Sant’Agata Bolognese,
for the final celebrations of the 50th
anniversary.
The open air exhibition of all the
models that wrote the history of the
brandwas a true testament to the successful
innovation and vision of Lamborghini. From
the first car produced in 1963, the 350 GT
down to the current Gallado andAventador
models, the models drove past staring
onlookers, flashing cameras and applauding
citizens and enthusiasts. It was a proud and
momentum time for Lamborghini and Italy
as a whole.
The finale of the celebrations was an
exclusive gala dinner held at the factory
where 1,000 guests were invited. Many
of the invitees were honorary guests
and those who contributed to creating
the Lamborghini legend including Gian
Paolo Dallara, Mauro Forghieri, Paolo
Stanzani, designers Marcello Gandini and
Filippo Perini, Fabio Lamborghini and
Stefano Domenicali, CEO of Ducati. The
celebrations were nothing short of amazing
as guests were given the signal to enter the
hall by the arrival of a majestic Italian Navy
EH 101 helicopter, applauded the winner of
Lamborghini’s 50th Anniversary Concorso
d’Eleganza contest prize, a 1969 Miura P
400 S belonging to Norwegian collector
Harald Skjoldt and once owned by Frank
Sinatra and a fireworks show at the end
of the dinner accompanied by an original
soundtrack composed specifically for the
event. Performances by band Mandoki
Soul Mates, and legendary 90s singers Paul
Young, Howard Jones and Midge Ure ended
the evening with a captivating concert.
Capture the momentum historic Italian
design legacy with us in our gallery of the
Lamborghini 50th Anniversary Grand Tour
2013.
Grande Giro Lamborghini – Day I & II:
Grande Giro Lamborghini – Day III:
Grande Giro Lamborghini – Day IV:
Grande Giro Lamborghini – DayV:
Lamborghini 50th anniversary -
Images courtesy of Image.net and Lamborghini
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