The Bite Magazine - Spring/Summer 2020 - Issue 27

bite exhibition and starts the process of the sand falling through again. Perhaps, one of the most intriguing works is the poster se- ries such as those created by Italian graphic artist, industrial designer, and architect Marcello Nizzoli in the 1920s. One of his designs ‘Campari l’aperitivo’ depicts a raked forward table with a Campari bottle and an aperitif glass upon it. The ape- ritif glass is already filled with Campari and gets a magically hands-free splash of soda water, mixing the signature cock- tail. This extraordinary poster is said to be one of the rarest Art Deco designs ever created. Another design by Nizzoli is the Campari Cordial in 1925, described as a raspberry flavoured alcoholic bitter aperitif drink made with herbs and fruit infused with alcohol and water. The poster features a bottle of Campari on a table with a glass on a small tray and a dish of apples and biscuits viewed from above against a red and black background with the text ‘Cordial Campari Liquor’ in bold stylised green and red let- ters at the bottom. German painter, illustrator, set and costume designer, Ad- olf Hohenstein, considered the ’father of Italian poster art’ created a rectangular Bitter Campari poster that depicts two smartly dressed men with moustaches, wearing suits and bowler hats, and holding their walking canes under the small table while they are being served Campari by a waiter against a red and yellow background. The ‘Bitter Campari’ text writ- ten at the top of the poster is in black bold letters. The elite society of the early 20th century is shown in Mar- cello Dudovich’s poster for Campari Cordial which sees four ladies and two gentlemen gathered around a table as a bottle of the beverage is being poured into glasses. The ladies are in

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