The Bite Magazine - issue 16
W ILDFOX A t the time of writing this, it was supposed to be summer outside but the rain seems to be refusing to let the sun shine. Thus, the grey skies had seen my perseverance to wear my summer wardrobe constantly, leaving me cold and soggy from the rain when it’s supposed to be summer outside. The problem I suppose is that the elusive English weather is even more of a nuisance than dreaded Mondays. Short of it becoming the new Friday and someone whisking me off to the Bahamas, there’s little chance at the moment of the sun bless- ing us with its presence long enough to get even a fraction of a tan so at the risk of developing a serious case of SAD (Seasonal Affected Depression), I’ve taken to lusting after WildFox’s swim- wear whilst desperately waiting for my long awaited summer holiday. There’s something super uplifting about putting together your ‘out of office’ reply but even more uplifting than that is planning an unforgettable summer wardrobe. You know that feeling, when you find the perfect bikini and suddenly you’re a million miles away, drinking an imaginary mojito and feeling the (again, imaginary) sun on your shoulders. I’ve never been one to just absentmindedly fling an assortment of cheesecloth and neoprene into my suitcase and hope for the best – holiday clothes need planning – even more so than your day-to-day clothing I would say. After all, with more skin on display and without your entire wardrobe avail- able at your fingertips you want to be planning ahead lest you arrive in paradise with a wardrobe worthy of hell. There’s something about vintage Amer- icana that’s really uplifting and sassy. Remember that Prada collection from a few seasons ago, all cat eye sunglasses and fabulous PVC flame flanked heels – that’s the sort of fabulous vibe that WildFox gives off all year round. And they’re based in Los Angeles, home of the sun-kissed beach goddess so they bite fashion W ILDFOX Vintage Inspired Clothing for Dreamers
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