The Bite Magazine

ormerly known as MyMink, the

natural fur brand founded by London-

based Russian designer Maria

Wijngaard, now under the new name of

MMG continues to adhere to standards

of luxury, while offering cutting edge

and versatile fur garments. Their AW14

collection consists of fitted and figure

flattering silhouettes that would most

definitely keep the modern, outgoing and

confident women warm, especially for

winter.With an emphasis on glamour and

sophistication, MMG also offers short

jackets and cropped gilets for that casual,

contemporary and stylish look. With this

season’s palette all about natural colours

with white, grey, black and golden tones,

the new AW14 collection includes a

variety of the most desired furs including

Mink, Sable, Swakara and Silver Fox as well

as Rex and Python Skin.To complete their

autumn/winter collection, MMG also has

a selection of fur accessories and hats to

perfect a unique winter style.

With a passion for style, MMG uses

natural fur as material and is inspired by

London’s multi-cultural scene, to create

sophisticated and modern fur outerwear

and accessories. Their collections of

exquisite fur garments aimed at stylish

and quality-savvy customers are designed

in London and manufactured in the EU,

while their ideas come from a fusion of

traditional and contemporary look and

feel, with an aim to create pieces that are

made to last and remain timeless wardrobe

favourites. MMG follow strict Origins

Assured Fur Procurement Policy, ensuring

that the materials used are coming from

countries with tough regulations over fur

production. They are also committed to

the environment and ensure their furs

are sustainably sourced, as well as offering

durable, high quality and 100% natural

products. MMG productions are based

inside the European Union to achieve the

highest standards and are also connected

to the British Fur Trade.

MMG offers some gorgeous and warm-

welcoming fur coats that would have you

reaching for one right now to keep out

the wiles of the cold weather. The Black

Swakara Coat is a classic take on the

trench coat and its vogue exaggerated

silhouette exudes style and confidence to

accentuate your femininity. Perfect for the

busy city life style, this exquisite coat can

be worn with or without the soft leather

belt. Indulge yourself in the Chinchilla &

PythonVest, which will allow you to exude

luxury during the warmer transition

months and beyond. This outfit will look

great with boyfriend denim and a simple

knit. Or enter winter decadence in the

textured and richly beautifully designed

Mink and Silver Fox Coat. Crafted from

fashion’s most desired materials, it most

definitely exudes impeccable style and

an understated chick. The White Mink

Coat meanwhile will have you matching

the wintery snow on the ground with its

elegant cut and lush pearl-hued colour

that will ensure that this coat works for

you night or day.

MMG also has a playful and more casual

line for the younger, fashion conscious fur

lovers with instantly wearable, relaxed and

accessible designs. Keep your ears warm

this winter with the Black Fox Ear Muffs

that are cute and cosy and has a playful

luxe twist. The Pearl Rex Rabbit Bomber

Gilet has a sporty yet feminine look which

is perfect to wear with slouchy pants or

skinny jeans. For those seasonal festive

parties, the White Fox Natural Bolero is

both feminine and lush and will leave you

particularly glamorous and wonderfully

warm. For the little ones, the cute outfits

will have your child looking like an angel

with styles such as the Pink Sheared Mink

Girl’s Coat (also in Navy Blue),White Mink

Girl Vest, Grey Mink Unisex Hooded Vest

and Pink Rabbit Fur Scarf. The men may

not have the fur coats but they can also

wear the MMG brand with a selection of

hats and scarfs such as the Aviator Hat in

Rich Brown Mink, Rich Brown Sheared

Mink Scarf (available in long and medium),

Black and Grey Swakara Scarf, and Red

Fox Aviator Hat.

MMG coats and accessories are available

at their showroom located downstairs at

Leggera Nell’Aria in London’s King’s Road

as well as Virginia Lee in Stockport; Ellu

Amour in East Molesley, Woodstock in

Oxfordshire; Muse, The Merchand, Rous

Iland andWestfield in London.

www.my-mink.com

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