Page 108 - The Bite Magazine - Winter 2013

As a result of her London-centric
upbringing,Georgia’s collections can
be described as ‘Brick Lane-meets-
Mayfair’. The oxymoronical collections
that she has crafted use vintage fabrics
yet are always on trend. They showcase
dream-inspired accessories, such as pearls
and bows, on sharply tailored jackets; and
despite offering feminine edge, shades of
nude, black and cream dominate.With
her roots firmly based in London it would
be an easy mistake to assume that her
fashion stimulus stemmed from the city
but, surprisingly, Georgia attributes her
inspiration to her English teacher: “I was
not expecting to get much from school
as my creative and rebellious side took
over everything but one teacher had faith
in me and I still owe much to her today.
She suggested I should go into fashion and,
surprisingly enough, she taught me English.
With that English grade I was able to go
to college.” It could have been Georgia’s
knack for starting trends in the classroom
and corridors that made her one to watch,
or it may have been the school uniform that
she was asked to design in her final year of
secondary school that caught the attention
of her English teacher. Irrespective of what
it was, it is clear that Georgia’s fashion
habits were formed at a young age. Indeed,
she remembers the moment her career
choice was planted in her head: “since the
time I put my mother’s shoes on at the age
of three!”
Acknowledging her adoration for
fashion at a young age, Georgia studied
Fashion Design at Westminster College
and then progressed to further educate
her ‘fashion eye’ at Middlesex University,
where she confesses,“I was taught by greats
such as Marios Schwab, Ben Kirchhoff and
Richard Sorger.” Alongside her experience
interning for Nathan Jenden in Paris,
Huntsman Savile Row tailors in London
and Lungta de Fancy in NewYork,Georgina
also worked under milliner merveilleux
Philip Treacy. Already, Georgia’s CV was
laden with some of the biggest and most
reputable names in the industry, which
worked to provide her with a great back
drop and wardrobe of expertise for the
carving of her own career. Crediting Philip
Treacy and Nathan Jenden as “a privilege
to work with” and naming Christian
Lacroix as a designer she is inspired by,
for “his original designs and his incredible
ability to create,” Georgia Nash hopes to
emulate their success. However, rather
than mirror their vision and direction, she
has a clear and concise motto; to help
people transform their mundane lifestyles:
“I believe that if you look amazing, then you
feel amazing and then you will have a good
day. With every garment I design, I take
this into consideration.” Placing emphasis
on the pleasure of her customers, rather
than her own self-gratification, Georgia is
a refreshing character. She refuses to revel
in the splendour of her pieces and, instead,
finds that as a fashion designer, what
matters to her most is when her clothes
enable someone to feel beautiful and
special: “That kind of achievement makes
me love what I do and I wish to bring that
feeling to many more people.”
Accustomed to sampling, viewing and
discussing fabrics, items and clothing as
her day job, Georgia Nash is exposed to
both the most unusual and conventional
forms of fashion. From her pick of fashion
faux pas and items that she could choose
from, she harbours a great distaste for
flip-flops; everything from the sound they
made to the aesthetics of them, makes
them an annoyance for her. In contrast
to the masculinity of flip-flops and the
informality they offer an outfit, Georgia
longs for a return to the days when fashion
was fun, flirty and oh-so-feminine. She
accepts that “fashion is individuality,” but
with her collections containing stark fairy-
tale elements, such as lace and velvet, she
strives to return women to the femininity
that London fashion has come to lack.
Knowing this, it is then no surprise to
learn that “dolly and pretty faces” are the
HER COLLECTION
COMPRISING OF
INTRICATE BEADWORK,
A BLEND OF FEMININITY
ANDA MESH OF STAPLE
COLOURS HAS PLACED
FASHION DESIGNER
GEORGIA NASH FIRMLY
INTOTHE SPOTLIGHT.
SIMRAN GILL EXPLORES
THE WONDERFULLY
CREATIVE AND ECLECTIC
WORLD OF GEORGIA
NASH, AND HER LONDON
INSPIRED COLLECTIONS.
G E O R G I A
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