The Bite Magazine - Autumn/Winter 2021 - Issue 30

bitewatches Citizen T he Star Wars saga may have ended in December 2019 with The Rise of Skywalker, 42 years after the first film, A New Hope , was released but its influence and soul still lives on. Merchan- dise blending the universes of fashion with the film franchise has included collabora- tions with fashion brand Vetements, Jap- anese fashion brand BAPE, sports brand Adidas, clothing company Levi’s, online fashion and cosmetic brand Asos, fashion label Rag & Bones, Japanese casual wear brand Uniqlo and collectables toy brand Be@rbricks. Star Wars and Vetements came together to launch a collection in time for the release of The Rise of Skywalker in 2019. The extensive 44-piece collection had the film’s visuals printed on classic Vetements silhou- ettes that included logo t-shirts, oversized hoodies, socks, caps, backpacks, evening dresses and high heels. Their collaboration with BAPE celebrated the 40th anniversary of The Empire Strikes Back in which the t-shirt collection merged classic BAPE mo- tifs with Star Wars branding and posters. Thanks to its ongoing collaboration, Adi- das has turned some of the most iconic intergalactic characters and machinery into sneakers you could wear daily. The char- acter traits on the Adidas silhouettes were great for amazing collectable footwear. Levi’s applied Star Wars graphics to their ‘80s and ‘90s apparel with light and dark side themes that saw t-shirts, sweaters, character-themed hoodies, galaxy jeans and graphic denim jackets in the collection. Asos featured franchise-inspired prints on sleek modern silhouettes that covered both men’s and women’s designs with scripts from the film paired with out-of-the-world graphics. With Rag & Bones, they applied movie references to sweaters, t-shirts, cargo pants and utility jackets in a monotone colour scheme. Uniqlo had three Japanese design giants: Nigo of Human Made, Jun Takahashi from Undercover and Tetsu Nishi- yama of Wtaps reinterpret and reworked Star Wars™ imagery to create an iconic collection.