The Bite Magazine - Spring/Summer 2021 - Issue 29

bitemusicceleb Studio 2054 visual show and saw the artist and her back-up dancers decked out in Puma apparel and footwear. This year, Dua became the face of Puma’s ‘She Moves Us’ cam- paign, which sought to close the gender gap through sport’s rich culture. “We were moved by her authentic passion to close the gender gap and look forward to supporting her through several brand initiatives we have planned together,” said Adam Petrick, Puma’s Global Director of Brand and Marketing. The artist joined Cara Delevingne, Lexi Thompson, Skylar Dig- gins-Smith and other women in the March 2021 campaign video. Recently, the singer released the video for ‘Love Again’ - the perfectly delicious soundtrack of the summer that samples the ‘90s cult classic ‘Your Woman’ by White Town. The video serves up dancing cowboys and lassoing clowns while the sing- er gives you rodeo disco realness. Her album Future Nostalgia is officially the #1 best-selling album in the UK so far in 2021, having spent 37 weeks in the Top 10 since its release and the longest run of three tracks in the top 10 by a female artist since 1955. www.dualipa.com