BE FIT, the Women’s Health & Fitness Festival, previously known as the Vitality Show, opens the door for three days this week-end from the 28th– 30th March 2014 at Old Billingsgate in association with The Telegraph.
Kirsty Gallacher, Sky Sport presenter well known for her love and passion for port and fitness, will be formally opening the event this Friday.
Originally launched in 1999, today the show is home to some of the biggest brands in the health, beauty and wellbeing sector. Brands such as Lorna Matahari and Bordini Sport, in the fashion area, or Meridian Food, Eat Water, or Minerva Research Labs are just few names to top the quality for latest innovation in healthy snacks, nutrition and food pioneers. The skincare will range from brands such as Kinetic, Neal’s Yard Remedies and Pretty Athletic, a new luxury sport skincare. The list goes on and on. Celebrities like Denise Lewis and Dr Christy Fergusson will becovering health, nutrition and even health checks. Leading fitness ambassador such as Leah Kim, Nike’s Global Yoga Ambassador and Anya Lahiri from Barry’s Bootcamp will hold free fitness classes in the specially built studio at the venue. There will be industry talks from top experts and official ambassadors to the event, including Denise Lewis OBE, an Olympic gold winning heptathlete, European and Commonwealth Champion and popular sports presenter, Victoria Pendleton CBE, Britain’s most successful female cyclist, a double Olympic and 9 times World Champion, and British Supermodel Jodie Kidd, will all be speaking about their experiences as athletes. Leigh Fergus, Show and Brand Manager of BEFIT London said: “We are delighted that Kirsty Gallacher, Denise Lewis OBE, Victoria Pendleton CBE and Jodie Kidd were keen to be ambassadors for BEFIT London this year. They are fantastic role models for all women who aspire to get fit and healthy. Additionally, we are thrilled by the incredible experts and exciting brands that we have on board this year. They will all make this a quality, fun and inspirational visitor experience.”
It doesn’t end there: BEFIT London has also announced three new media partners – Harper’s Bazaar, Cosmo Body and Women’s Health. Harper’s Bazaar will be BeFit London’s official VIP spa partner, Cosmo Body will host a ‘challenge corner’ where visitors can sign up for various fitness challenges, and Women’s Health will be searching for a cover star, what else can we ask more!
Old Billingsgate is one of London’s most prestigious venues. The stunning Grade II-listed building sits on the banks of the River Thames between London Bridge and Tower Bridge and is just 5 minutes from Monument tube