Paper-art lash brand, Paperself and worldwide renowned make-up brand Shu Uemura, have join forces in a heavenly union creating a unique new lash collection for spring: ‘LOVE LASTS FOR EVER’ and ‘CUPID ANGEL’.
London based, Paperself is the leading brand for creating exclusive lashes made out of paper. The intricate cutting-edge of the designs are like a real expression of art, fun to use and super trendy. The collaboration with make-up brand and lash specialist Shu Uemura is unique and blends edginess and beauty innovation with elegance and contemporary artistry, creating lashes like no others.
Inspired by the art of Japanese Calligraphy and pure romanticism, ‘LOVE LAST FOR EVER’ collection is a celebration of love in all senses. The lash line is ornate with hearts and flowers intertwined with text “Love Forever” the ultimate love story. CUPID ANGEL COLLECTION is the symbol of love itself. The mythical creature, son of Venus, the Goddess of Love, ready to strike his harrows in the joyful attempt to unite souls and lovers together. Falling in love, after all, is a beautiful way to start the new spring season!